How Covid 19 Affected Sex Toy Industry

People from all over the world have been struck by the effects of the global Covid 19 outbreak, thus, it comes as no wonder that there is not a single branch of any industry that overcame the crisis without changing a thing.

Unfortunately, a vast majority of industries had troubles coping with the challenges the pandemic has brought upon them, so numerous cuts regarding both manpower and production had to be made. On the other hand, certain industries, such as the sex toy entertainment business have found a way to deal with the newly created situation and make the most of it without endangering anyone, moreover, they have helped people push through some of the hardest solitary moments with a smile on their face. Thus, read the text below and see how Covid 19 affected the sex toy industry.

Adult Toys Frenzy


As with any other elementary tools, people got scared they will not acquire their favorite sex toys in time, since the unexpected sequence of events made people think that the end of the world was coming near. The most important thing when panic arises is not to switch to panic mode, so you could act as prudently as possible. Some people do not reckon that type of approach as a valid way of dealing with things, so they rather follow their instincts than other people’s piece of friendly advice. In a nutshell, that is why we experience shortages in basic necessities. For your consideration, we regard adult playthings as necessities, and yes, some people bought in bundles, so the others had to satisfy themselves with what was left. Fortunately, the resupply was organized as quickly as possible, so the sex toy aficionados who did not get in time could respire.

Unprecedented Demand

Let’s admit it, humans are social beings, and if you take the right to socialize away from them, they will fall into depression, unless they find alternative means of fighting that same depression off. Instead of breaking the curfew, it is a lot safer to replenish your old supply with new toys, such as silicone sex doll that can get you where you want in ways you did not know were even possible. Fortunately for the global community, but also the sex toy industry, a great number of adults recognized the potential sex toys have in making an otherwise boring solitary time become a much more interesting experience.

Contribution to Social Responsibility


We have already established that the adult toy industry has flourished during the pandemic, but we should emphasize that it has also saved uncountable lives all over the world. Namely, the catch is not solely that sex toys help numerous individuals overcome difficult moments of depression by enjoying them, moreover, the point is that by satisfying their sexual desire, many decided to stay home rather than to socialize and therefore help the spreading of the virus.

Sophisticated Models and High-Quality Materials

Sex toys are not what they used to be, but in a good way. Fortunately, a vast majority of new users have realized that in the past year. The advancements in the industry are numerous, but the focus has been shifted to the realism and the personal experience of the end-user. At myminisexdoll, you can find additional info on how a modern sex toy should look and how the product features can vary depending on the wants and needs of the user. So, nowadays, you can pick from tiny dildos to full body-size models, but also opt for the materials that you reckon will deliver the most satisfying feeling both to yourself and the ones you decide to share your toys with. Even now a great deal of people is not aware of it, but the trend has significantly changed since the start of the pandemic. Fortunately, it is still on the rise, and the chances of it changing its direction are minimal.

Marriage Saver


Although it might sound ridiculous, the most productive increase in sales has been potentiated by married individuals and couples. What has changed in comparison to the time before the pandemic is that the people had to spend more time together due to lockdowns. Now, we do not say that it is not evident that numerous marriages were terminated during the Covid 19, but we say that even more were saved thanks to the usage of sex toys. Namely, we have concluded that numerous couples got closer each to other while not being allowed to leave their housing units, and their relationship got way more interesting with the implementation of particular sex aids. If some of the couples were not brave enough to try out some new toys, we are positive that the trend of divorces on the rise would be even more bumptious.

Decreased Prices

Numerous sex toys entrepreneurs noticed that something unexpected was going on so they decided to step up and take their share of the profit. Surely, with the rise of demand, prices dropped significantly, so even more people decided to give sex toys a try, not knowing what to expect. Surprisingly or not, a vast majority of new customers returns either to repeat purchase or make a new one, so considering they are paying a bit less than they would pay in regular circumstances, we can conclude that the pandemic has affected both the budgets of the vendors and their clients in a positive way.

The sex toys industry is flourishing. While it continues to amaze the users on a daily basis, both with the effects sex toys have on the physical and mental health of the users and with the novelties that lure even more curious looks. Considering that the situation around Covid 19 is far from over, we expect the sex toy industry to step up with new products that will continue to help the ones in need. Even though certain sex toys appear to be as close to perfection as possible, we assure you that the industry has not yet reached its peak. Therefore, what we can do is enjoy the present, while we wait to see what the future will bring.

About Jovica Radulovic

I started my career at following the completion of my studies in Agricultural Economics at the University of Belgrade. My fascination with this field arose from recognizing the pivotal role marketing plays in companies' business strategies.

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